What we are going to see today is something which creates a wonderful mashup and provides functionality which creates a very unique experience. This service is called as MashLogic and is one that promises to help web surfers take back the web. Before we get into the details of what this service is and how it creates a phenomenal web experience, let’s see what a mashup means. According to the wikipedia:

In web development, a mashup is a web application that combines data from more than one source into a single integrated tool. Mashups should be differentiated from simple embedding of data from another site to form compound documents.

What is MashLogic?

MashLogic is a Firefox extension that works quietly under the hood to enrich web pages with the kind of information and media you care about. MashLogic highlights all the important stuff on a web page and provides you with more information (in form of videos, wiki definitions etc) about them. Following is a snapshot of what MashLogic does and wonderfully mashes up things for a great browsing experience.

Not that MashLogic is one of it’s kind. Actually services similar to this already exist. We already covered a similar but restricted service by AnswerTips. Another one which is similar to this is called as Hyperwords. Another great service similar to this is Interclue. Another similar service is Sphere. This one however is for your blogs and enhances your blogging activities and let’s you generate great blog content.

Where is MashLogic from?

MashLogic is incubated by Bessemer Venture Partners and based in Menlo Park, CA.

Following is how the settings screen looks like where you can set various MashLogic preferences.

Right now this service is in private beta and you have to sign up for getting an invite. The business model will be of course base on contextual advertising or affiliate links. I am sure this is just the beginning.

Working on this same philosophy of leveraging from RSS, there’s a new service which creates a mashup of RSS feeds that you love into one single feed. The service is called as RSSMixer and the mashup of feeds that it generates is available in the following format.

I am still trying to understand what are the connotation of this model. If I were to use my not so lame thought process to march into an unknown territory of interpreting things, I’d say there’s a lot of potential. Let’s see how:

Think about this. There are various ways of using twitter and you keep a track of what’s happening. But isn’t it kind of boring.

Now think about this. What if you have a service that tells you where your friend sent a tweet from when she/he uses an iPhone to send that Tweet. Sounds interesting and right out of a James bond flick. But that’s possible now. All it requires is your friend using iPhone to tweet and a service called as iPhoneTwitters.

What it does is it shows ou from what part of the world your friend twittered using their iPhone. Think of the possibility. Your Girlfriend is sends a tweet using her mobile and you get a glimpse of where she is. For a surprise you go reach that place in no time with some flowers in hand and plan for great evening. Caution, it can also lead you to find out that your girlfriend is cheating on you.

This service just blows off the the concept of privacy. But I mean does privacy really matter in today’s world. The mashup of this kind is very new and I am sure this service will grow as more and more people will use iPhone and twitter using iPhone. But this will change the way we interact and take it to a new level.

The serive is still in very early stages and could become an instant hit in no time.